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Lunn, J. A. (1969a, June 15). Recent developments in market segmentation. ANA - ESOMAR. Retrieved May 18, 2024, from
https://ana.esomar.org/documents/recent-developments-in-market-segmentation
Burdus, J. (1967a, June 15). Some people are more equal than others. ANA - ESOMAR. Retrieved May 18, 2024, from
https://ana.esomar.org/documents/some-people-are-more-equal-than-others